Game on, snack more
Run time: 12.00 – 13.00
Is digital gaming affecting what you eat?
Brands are everywhere on videogame livestreaming platforms, most often targeting young people with ads for food high in fat, sugar and salt.
Rebecca Evans (University of Liverpool) will show how this marketing affects eating habits, calling for more research to help shape public health policy.
Rebecca will invite you to share your experiences, asking what we should do to protect gamers from junk-food marketing.
You can share your thoughts via audience votes and take part in a brand recognition game.
There’ll also be the chance to explore a ‘brand world’ via a virtual reality demo of one of the next frontiers in digital food marketing.
For access information and directions to this venue, and all British Science Festival venues, please click this link https://britishsciencefestival.org/british-science-festival-2025-venues